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Friday, July 11, 2008

Though Jesse wants them for himself, Obama's got himself a pair. All throughout this campaign, he has been unafraid of going into what has traditionally been "enemy territory" for Democrats and make his case - largely, ir seems, because he may be the first Democratic nominee for President since Carter that realizes that he's running for the President of the United States of America, not the DNC Chairman or the honoree at the annual liberal netroots convention.

Now: NASCAR, one of the most popular (and arguably the Whitest) sports in America has come calling. And Obama apparently will answer the call (not a Sprint pun).

(Wait - auto racing isn't a sport...but I'll get into that later.)

Despite the fact that NASCAR has folks flying Confederate flags at the tailgate, I understand that this sport is a hell of a lot of fun to attend, and its rise in the American consciousness, Southern or not, is undeniable. Despite the league's obvious laissez-faire attitude towards issues of race and racism, as Dan Abrams and his sycophants would say, a "win" for Obama. How can exposure at that level hurt you? David Brown agrees:
Being from the south, I am supposed to love NASCAR (I don't), but I do think this is a great marketing plan for Obama. Throughout the primaries one of his biggest 'untapped' markets was perceived to be rural, white Americans without a college degree, which if general opinion around here is to believed, is the top demographic for NASCAR. Add to that, the simple fact that the states NASCAR is strongest in (NC, SC, GA, AL, TN) are all seen as traditionally Republican and this could be a big deal.

I do wonder, though, if that car won't be pelted by beer bottles from the crowd...or from the safety of the computer, the liberal netroots, who may interpret this as another "rightward lurch" by the guy they somehow imagined Obama was. After all, what sport is more Republican than NASCAR?

  • No go on the Obama car. Damn.


    Blogger Agent Sparks said...

    The rednecks that follow Nascar still don't like Jeff Gordon because he's from California, so it will be interesting to see how this unfolds.

    He's going to need to buy the entire Nascar crowd a six pack of Natty Lite if he really wants their vote.

    July 12, 2008 at 12:41 AM  
    Blogger Invisible Man said...

    He's going to have to pull a Michael Jackson and go hunting to get their vote as a bloc, but this trick may pull a few away. Especially women.

    July 12, 2008 at 12:45 AM  

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